case study
local care. lasting connection.
client
Fisher-Titus Medical Center
Fisher-Titus is an independent health system that serves Norwalk and surrounding communities in North Central Ohio. The organization includes a hospital, medical centers, physician offices, skilled nursing and home health services. Their mission is to provide compassionate care while improving the health and wellness of the community.
how we helped
- website design and development
- collateral
- photography
- videography
- social media strategy and consultation
- brand management and protection
- digital and outdoor advertising
a consistent brand patients trust
As Fisher-Titus expanded, we helped their marketing team see the need for an upgraded approach to their communications. We partnered with them to reimagine their branding statements, strengthen their brochures and billboards, create radio and TV spots, as well as online video.
The result: approachable, human, audience-focused messaging that reinforces patient trust.
a website that works for patients
Patients don’t visit a hospital website for fun. They go to find answers. We redesigned FisherTitus.org to make that process easier. The clean, mobile-friendly site helps users quickly locate a provider, service or resource. It also highlights community programs and wellness content, so the site supports a potential patient’s immediate needs and the larger mission of health education.
Our sister agency, TouchStone Digital, brought the design to life through modern website development—see their Fisher-Titus case study here.
showing the human side of healthcare
Real photography and video bring authenticity to the brand. We continue to capture moments inside the hospital, throughout the system and across the towns Fisher-Titus serves to highlight caregivers, patients and examples of community connections. Those visuals became the foundation for ads, campaigns and social posts, building consumer confidence by showing the people behind the care.
connecting with the community
Social media gives Fisher-Titus another way to serve the community. We provided strategy and consultation that helped their team share health resources, patient stories and updates in a way that feels personal and approachable. Stronger engagement online translates to stronger ties in person.
protecting the brand moving forward
Brand management isn’t a one-time task. We continue to support Fisher-Titus with tools, templates, guidance and even an on-site presence to make it easier to keep their brand consistent. By protecting what we’ve built together, we help ensure their identity remains strong for today and for tomorrow.
