senior account executive
When it comes to developing integrated strategic marketing and advertising plans, Sara says, “Look at the big picture, do your research and make informed decisions.”
After earning her BSBA at Bowling Green State University, Sara managed marketing departments for many years. Before joining design2influence in 2015, she served as Senior Marketing Manager for Toledo’s Imagination Station, coordinating efforts to rebrand the organization, streamline messaging and increase public awareness. She was also the Marketing Director for Westfield Franklin Park, where she focused on branding and leveraging the support of the City of Toledo and elected officials.
Sara brings valuable experience with developing, implementing and measuring integrated brand and marketing communication strategies to the MadAveGroup team. She knows what it takes to run behind-the-scenes efforts that optimize marketing success.
She serves as an extension of her clients’ marketing and communications teams. Her core capabilities of developing strategically integrated marketing, advertising and branding plans align well with her passion for problem solving.
Sara has served on the board of American Advertising Federation Toledo and the advisory board of Destination Toledo Convention and Visitors Bureau.